Network A is a multi-platform action sports entertainment channel that was first launched as part of the YouTube Original Channel Initiative. With 287 million global video views and 1.7 million global subscribers, the network was ranked at various points as the fastest growing action sports collective on YouTube and also ranked in the top 1% of all YouTube channels.
I led this branding and overall design effort as part of Network A's evolution to a stand-alone (multi-platform) branded video entertainment channel during its official re-launch as networka.com.  This involved, in part, web, social, mobile, video and promotional components. 
From surfing to drifting to BMX, Network A brings fans exclusive coverage of the aspirational culture of action sports, delivered across all platforms, to all screens.  This new design helped convey the network's unique identity and personality and also allowed for future expansion to merchandise, non-video content, experiential, events and beyond.
Creative Direction | Strategy | Branding | Design | Content Development

More to See...

ZANESVILLE
Opening Credits for Short Film - Tactile Design, Illustration and Motion Graphics
PTA •• Multi-Platform Media Start-Up
Direction, Design, Brand & Content Strategy + Promotion for On-Demand Travel Entertainment Network
WEB.COM TOUR •• Broadcast Campaign
Multi-Spot Television + Online Campaign for PGA TOUR
DC SHOES 20|94 •• Product Launch
Award-Winning Campaign Created for International Merchandise Rollout
OFFICIAL COMEDY •• Video Content
Creative Direction, Strategy, Promotion & Branding for On-Demand Comedy Network
MTV •• Talk Show Launch
Creative Direction, Promotion & Packaging for Television Debut and Host Introduction
TOURIUS •• Learning Adventures
Branding and identity development, website design, catalog, uniform and merchandise for educational travel and voluntourism business.
PBS KIDS •• Branding + Promotion
Creative Direction, Off-Air Promotion Campaign and Logo for Children's Educational Programming
SANCTUARY •• Key Art
Creative Direction, Photo Illustration & Design for Sci-Fi Movie Promotion
PGA TOUR •• On-Air Promos
Broadcast Campaign for the World Golf Championships
Back to Top