Strategy, Creative Direction, and Experience Innovation. Solving complex business challenges and bringing brands to life through human-centered design, personalization, immersive storytelling, art, and technology.
CALFRESH FOOD ASSISTANCE •• Virtual Reality Training
Soft skills-focused, person-to-person interview training for California Supplemental Food Assistance (SNAP) caseworkers. Immersive storytelling with dynamic user-guided narrative and natural language processing voice interface. Oculus VR | 360-Degree Experience
PTA | TRAVEL MEDIA •• On-Demand Streaming Infotainment
Creative Direction, brand experience strategy, design, and cross-media advertising for Travel Entertainment Network & Travel+Leisure Magazine Digital Content Partner. + Original episodic series development and production
BATH DESIGN & RENOVATION EXPERIENCE •• Virtual Retail
Augmented reality (AR) enhanced e-commerce shopping experience. Features dynamic 3D space planning tool, mobile-XR / extended reality & real-time product visualization, and immersive 360-degree / step-in designer showrooms. WebGL & Mobile (iPad) Design
LIBBEY GLASS MARKETING •• Content Strategy & Design
Multi-retailer e-commerce content and marketing creative strategy for global tableware manufacturer. Scaled agile creative production of enterprise-level and DTC display, POP, social and digital shelf assets. + Photography, Videography & Copy Direction.
NONPUBLIC WORK •• Password Required
Creative/Design Direction examples from Healthcare, Transportation, Service/Consulting, Telecommunications/Media & Technology industries. Please request password to view this group of projects.
SMALL COMMERCIAL INSURANCE •• Digital Marketplace
Experience strategy, research, platform innovation, and service design for digital B2B insurance sales portal. + Promotional and User Training Video Content
XR EXPERIENCE •• Extended Reality | Immersive Design
Cross-Industry immersive technology + design and content innovation montage. Various XR projects showcased - featuring creative direction & design, experience strategy, development of VR/AR/MR/360-degree content and digital tools for retail, marketing, brand engagement, education & training.
TOURIUS ADVENTURES •• Brand Experience Blueprint
Creative Direction and Strategy Consulting for Pre-Funded Startup. Identity development, service design, mobile-first website, direct marketing, and merchandise for educational travel and "voluntourism" business.
PERSONALIZED MEDICARE ONBOARDING •• Healthcare CRM
WellCare Medicare Advantage personalized video-based "new joiner" welcome presentation. Interactive benefits overview and on-the-go reference in a secure mobile-first format. Dynamic Data-Customization, PURL-Accessed, Continuously Updated
TAKEDA PHARMACEUTICALS •• Patient/HCP Experience
Research, experience strategy, platform innovation and digital product design roadmap for HyQvia & Primary Immunodeficiency (PI) patient learning. On-demand content + personalized digital tools for sub-q self-administer instruction and management.
MODULAR ENTERPRISE-LEVEL CONTENT •• CPG Creative
Foundational e-commerce & adaptable omnichannel digital asset library and agile production solution for multinational snack foods company. Creative Direction, Content Strategy & Scaled Production
NETWORK-A •• On-Demand Sports Network
Creative direction, content strategy, scaled production, experience design and experiential marketing for mobile-first/OTT action sports network. Showcase for popular branded content hosted on social media platforms. + Original Short-Form Branded Episodic Series Development, Production and Packaging