Channel Creative Direction | Social Media Promotion + Design + Branding

Network A is a video-first online action sports and lifestyle channel.  It's also a collective of athletes and creators who are passionate about living big and sharing their most interesting stories, photos and videos in the worlds of action & adventure.
This multi-part promo campaign was created specifically to help drive awareness of the channel across Facebook, Instagram, YouTube and Vine.  The videos below feature two reckless cats with a death wish who take their "live big" ethos a bit too far.     

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